“Success on any major scale requires you to accept responsibility …In the final analysis, the one quality that all successful people have is the ability to take on responsibility.” – Michael Korda
Two weeks ago, we discussed the meaning and definition of success. This week we will continue the discussion of success along with responsibility, and what you need to do to attain success in your business.
As indicated in Michael Korda’s quote at the beginning of this post, successful people always seem to have the ability to take on responsibility. To be successful, you have to be responsible; that once you start a business, it is your responsibility to yourself, your employees and your customers to keep that business going. You are responsible for the proper development of a business plan, correctly marketing your products, and taking care of your customers. If you have a product or service that your customers absolutely love (and what business doesn’t have a product or service that customers love?), it is your responsibility to continue to provide those customers with those products and services that they have come to depend on.
Ultimately, if you do not feel responsible for your customers, your business will inevitably suffer. The old adage, “the customer is king”, still holds true even in this electronic day and age. If you alienate your customers, they will not purchase your products however good they may be, nor will your customers utilize your services. It is your responsibility to listen to what your customers wants and needs are and then to take that knowledge and assist those same customers.
By listening well to your customers, you will learn where and how to increase the sales of your business, and subsequently make your business more successful. But growing sales does not necessarily guarantee business success. You are still responsible for keeping track of the additional costs involved in increased sales. It is your responsibility to grow your business in a manner where it becomes more profitable, not less profitable. There are some so-called business people out there that believe just because their sales are up, their business is growing and succeeding. That may not even be close to the truth. As a business owner, it is your responsibility to not only understand what it is you offer to your customers, but it is your responsibility to understand what it means to be profitable.
Just because sales may increase, you need keep a close watch for extra costs not associated with the increased sales. If you are in a business that allows customers to purchase on credit, this is a huge area that can really damage your profitability. Great, your sales are up, and your customer credit is also up. Now, how are you planning on paying your bills if your customers have not paid their bills to you? It is your responsibility to both yourself, and your business to understand the dynamics of the whole business. What may also come with an increase in sales is an increase in staffing costs. You need to be sure that the additional costs you are bringing on do not outweigh the increased sales. You need to act responsibly with regards to increased sales because your ultimate goal is to have more money going into your bank account than out of your bank account.
It is your business responsibility to increase your business bank account month over month. By doing that, you are insuring your business success.
If you are looking for an additional income stream to supplement what you currently have, take a look at our website, we may have something that would compliment what you are currently working on or inspire you towards new goals.
“Success is peace of mind in knowing you did your best.” – John Wooden